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Sunday, 13 October 2013

Magazine Promotion

ISL Wk 6

Music magazines are often an effective way of promoting new releases and albums by bands, and we could consider placing our advert in one that is specific to our genre. 

The UK-based digital magazine Electric Banana would be an ideal platform to place our advert in, as it is specifically targetted at those interested in Indie music, Alternative music and Indie-Rock music. The funky style the magazine portrays, along with the bright yellow logo, branding and large, bold font, would particularly appeal to people of the younger generation, which, as our audience research has shown, is the target audience for our video. The magazine is run predominantly by fans, for fans, and so gives people who are interested in, or who are involved in the industry the chance to contribute.

The magazine is independently owned, and the e-Magazine digital format allows them to keep publishing costs low. 

 

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